The goal of this project is to generate a visual system that organizes over 100+ designers and artists found on the web. This project is an archive used for inspiration or reference.
Taking inspiration from the Periodic Table of Elements, each artist (Ar) or designer (De) is alpha-numerically filed under one of ten elements followed by secondary and tertiary elements that distinguish some of the properties that make up the person's unique work.
I frequently use Pinterest to create mood boards and collect images I find on the web, however, I wanted to explore new ways of discovering artists and designers. Through a digital interface, I aimed to create a new visual and coded language for archiving and revealing favorited artists and designers found in the web.
The materials I grabbed for this project are images and links to works by 100+ artists and designers that I searched using Google. I treated this act of grabbing content as a form of digital ready-mades, meaning that the image being used is stripped from its origin and is represented in a new way. The presentation of the data in bulk is the project itself. All categorical decisions are made on my own. This decision was grounded by the idea that I wanted to hand pick the content I was using and use my code to breakdown how I interpret the designer/artist's work.
Each artist/designer is filed under a primary element:
Line, Shape, Balance, Scale, Texture, Modular, Form, Repeat, Hierarchy, Grid.
Each artist (Ar) or designer (De) is alpha-numerically filed under one of ten elements followed by secondary and tertiary elements that distinguish some of the properties that make up the person's unique work.
10e on the web functions as an index that has arranged artists and designers based on elements that their work reflects the most. The user is tasked with decoding the data by hovering over various icons and formulas:
Phonetic Alphabet Experiment
H A A R
Ballot Initiative Interaction
Food Waste Design
Narrative Building App
Sensory Branding Experience